Julian Simpson

A long time ago, a Radio Times critic wrote a review of something I had made for television and described it as "pure hokum". I don't think it was meant kindly, but I really liked it and the phrase stayed with me.

Since then, an awful lot of the things I've written and made, in a career that has spanned film, TV and audio in both London and Hollywood, have certainly been pure hokum. Over time, a lot of those projects started to knit together into an ever-expanding story universe, which we're now calling the Pure Hokum Universe.

The Pure Hokum Universe now encompasses all the stories under the banner of "Pleasant Green" (The Lovecraft Investigations, Mythos etc) as well as the Aldrich Kemp audio series and countless other narratives and characters that may not yet have seen the light of day,

Pure Hokum Ltd is a story development and production company dedicated to building out that universe and developing projects in all media from within it.

In other words, it's a personal playground where I get to make stuff up, do deep dives into all sorts of esoteric nonsense, and come up with stuff that is fun and interesting and exciting.

Between crowdfunding, independent finance, and a healthy subscriber base on the in-world Pleasant Green website, Pure Hokum is able to do its thing without having to worry too much about the vagaries of the media industry. We are here for the audience; they pay our bills so long as we keep making things that delight them. I have always liked that deal, and the relationship I have with our community, via the Pendragon Club and the various websites, keeps us all honest.

Pure Hokum is independent, audience-supported, and built to last.